How to Plan for NAA Edu 2017

NAA is less than a week away – are you prepared? For all those last-minute planners and advanced organizers, take a look at our tips and tricks to make this year’s NAA a success!

Map out your NAA Experience

While you’re probably already planning to see Olympic swimmer Michael Phelps and award-winning journalist Robin Roberts speak, have you looked over the exposition floor-plan yet? Log into your MyNAA planner and look over this year’s exhibitors. If you’re interested in a particular booth, you can save them to your calendar by clicking the star icon, or by clicking the button that says “add to myNAA Planner”. We’ll be raffling away three Kate Spade bags and doing a demo on CICTotal Manager™ at our booth, #2901. Add us to your myNAA Planner so you won’t forget!

If you have some spare time before or after the big show take this opportunity to tour CIC™’s second home, Atlanta! We put our heads together and came up with a few local recommendations.


  • The Coca Cola Museum
    A great place to learn how Coca Cola marketed their products over the years! Only takes 2 hours and you get to try soda samples.
  • Atlanta History Museum and Swan House
    Take a tour of a historic mansion.


  • Mary Mac’s Tea Room
    Mary Mac’s is great if you want Southern comfort food. Many famous people have eaten here as well.
  • South City Kitchen in Midtown
    If you want sophisticated Southern cuisine, come here, but be sure to make reservations.
  • Pitty Pat’s Porch in Downtown
    Come here for traditional Southern comfort food. They have a full bar with mint juleps.
  • Ray’s in the City
    A sister restaurant to Ray’s in the River, this upscale seafood restaurant features live jazz performances from Thursday to Saturday.
  • Ruth’s Chris Steakhouse in Downtown
    We recommend the buffalo steak with French wine!
  • Ted’s Montana Grill
    Want to try bison? Ted’s Montana Grill was founded by media mogul, bison rancher, and ATL-native Ted Turner and has an all-American feel.

Pack Appropriately

If you’ve gone to any tradeshow, you know that sore feet and long days are a given. With that in mind, be sure to pack appropriately. Bring comfortable, but professional, shoes and clothes. As of June 14, 2017, the weather forecast is predicting weather conditions will be in the mid-80’s with humidity levels over 65% (psst- we have cold packs at our booth). Check the weather forecast in Atlanta here. Don’t forget to bring a notepad and pen as well! You won’t want to miss any important information during the educational sessions.

Be Prepared to Network

As with any tradeshow, you’re going to be networking throughout the conference. Prepare your throat for all that talking by drinking hot tea with lemon before the show starts. Bring business cards to give to peers and to easily enter raffles. Catch up on recent multifamily housing legislation to stay ahead of the curve. Finally, don’t be afraid to approach vendors and colleagues. If networking isn’t your strong suit, take advantage of our networking tips.

Whether you have your 2017 NAA itinerary locked down or have decided to let go and see where the conference takes you, make sure that you stay hydrated. Take advantage of the show and talk to vendors in the exposition hall (we promise we don’t bite). Take notes and give out your contact information. You never know what opportunities might be on the other side of a conversation or phone call. Good luck and see you in Atlanta!

How do you prepare for tradeshows? Do you have a tradeshow routine? Let us know in the comment section below and be sure to subscribe!


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Becky Bower is the Content Strategist here at the CIC Blog. She holds a degree in English, with a focus in creative writing, from CSU Channel Islands. Her biggest weakness is cake and favorite superhero is Batman.

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