Hiring Freelancers is the New Bad Economy Hack

Running a business is not easy normally, but with a declining economy, hiring can be extra challenging. If you’re scratching your head over how you’ll get things done on a tight budget (especially in the multifamily housing industry), take a look at hiring freelancers for your short-term projects.

Why Hire a Freelancer?

While plenty of work warrants a full-time or part-time employee, some projects or tasks simply don’t. Things like website or software development, graphic design, videography, copywriting, social media content creation, and admin support are all great examples of things freelancers can do if you’re just getting started.

Running a business is not easy normally, but with a declining economy, hiring can be extra challenging. If you’re scratching your head over how you’ll get things done on a tight budget (especially in the multifamily housing industry), take a look at hiring freelancers for your short-term projects.

Why Hire a Freelancer?

While plenty of work warrants a full-time or part-time employee, some projects or tasks simply don’t. Things like website or software development, graphic design, videography, copywriting, social media content creation, and admin support are all great examples of things freelancers can do if you’re just getting started.

Where does rental housing fit in? Freelancers can help you with copywriting – from enhanced, professional vacancy listings or updating your stale website content. If your website isn’t ADA-compliant, you can hire a freelancer to audit your property website and make the necessary changes. You can even hire a graphic designer to work on your community branding or spruce up listing photos.

Ultimately, hiring a freelancer is:

Where does rental housing fit in? Freelancers can help you with copywriting – from enhanced, professional vacancy listings or updating your stale website content. If your website isn’t ADA-compliant, you can hire a freelancer to audit your property website and make the necessary changes. You can even hire a graphic designer to work on your community branding or spruce up listing photos.

Ultimately, hiring a freelancer is:

      • Flexible
        Freelancers aren’t restricted to your 9 to 5 schedule, which gives them the ability to work at the times when they know they can give their 100%. This also allows you to potentially get work done faster than you would have previously amongst renter disputes, maintenance requests, and generally managing multiple rental properties.

         

      • Gives You an Expert, Outside Perspective
        Because most freelancers work 100% online, you are not limited to the expertise of those in your area. You can pull from talent all across the world. Plus, having an outside perspective on your company or process can help you see discrepancies you wouldn’t notice otherwise.
      • Budget-Friendly
        Hiring freelancers allows you to budget based on the task. This can mean you set a budget for completing the whole task or setting a weekly maximum budget for freelancers working at an hourly rate. Either way, if you have something that needs to get done but you don’t want to hire full or part-time, going with a freelancer can be the more cost-effective way to go.
      • Experimental
        This is a great opportunity to try out new things in your company or with your properties before investing in a full-fledged staff. If you find that the work done (like web design or customer support) has helped your company or rental communities grow, you can always choose to hire on a full-time basis in the future.
  • Flexible
    Freelancers aren’t restricted to your 9 to 5 schedule, which gives them the ability to work at the times when they know they can give their 100%. This also allows you to potentially get work done faster than you would have previously amongst renter disputes, maintenance requests, and generally managing multiple rental properties.

  • Gives You an Expert, Outside Perspective
    Because most freelancers work 100% online, you are not limited to the expertise of those in your area. You can pull from talent all across the world. Plus, having an outside perspective on your company or process can help you see discrepancies you wouldn’t notice otherwise.
  • Budget-Friendly
    Hiring freelancers allows you to budget based on the task. This can mean you set a budget for completing the whole task or setting a weekly maximum budget for freelancers working at an hourly rate. Either way, if you have something that needs to get done but you don’t want to hire full or part-time, going with a freelancer can be the more cost-effective way to go.
  • Experimental
    This is a great opportunity to try out new things in your company or with your properties before investing in a full-fledged staff. If you find that the work done (like web design or customer support) has helped your company or rental communities grow, you can always choose to hire on a full-time basis in the future.

How to Hire Freelancers

So you want to hire a freelancer, huh? First things first, you’ll need to choose where you want to begin your freelancer search. Websites like Upwork, Guru, Truelancer, or FreeUp are great places to start (we recommend you pick one and stick with it). Every freelancer job website operates differently, but for the most part they follow this easy structure:

      1. Sign Up and Post Your Job Listing

This is where you can talk about your expectations, how long you expect the job to last, your budget, and more.

      1. Freelancer Vetting

Review proposals and pitches for the job, look at freelancer profiles and reviews, and finalize who you’re going to hire.

      1. Freelancer Does the Work

During this time, you can communicate with your freelancer as they do the work. Some platforms allow hourly freelancers to “clock in” with different ways to track work progress.

      1. Pay!

Most of these sites require in-site payments but include different payment options. The most common method is via credit card.

How to Hire Freelancers

So you want to hire a freelancer, huh? First things first, you’ll need to choose where you want to begin your freelancer search. Websites like Upwork, Guru, Truelancer, or FreeUp are great places to start (we recommend you pick one and stick with it). Every freelancer job website operates differently, but for the most part they follow this easy structure:

  1. Sign Up and Post Your Job Listing

This is where you can talk about your expectations, how long you expect the job to last, your budget, and more.

  1. Freelancer Vetting

Review proposals and pitches for the job, look at freelancer profiles and reviews, and finalize who you’re going to hire.

  1. Freelancer Does the Work

During this time, you can communicate with your freelancer as they do the work. Some platforms allow hourly freelancers to “clock in” with different ways to track work progress.

  1. Pay!

Most of these sites require in-site payments but include different payment options. The most common method is via credit card.

Quick Tip!
While most of these freelancer websites have a free account option, many also have paid account options. All of these websites will charge you a service or payment processing fee for using them.

Quick Tip!
While most of these freelancer websites have a free account option, many also have paid account options. All of these websites will charge you a service or payment processing fee for using them.

Hiring freelancers is a great opportunity to make a not-so-great economic situation into a pro rather than a con. It allows you to be budget conscious, take care of some of those lingering projects, and experiment with an outside expert. Plus, if you ever decide to take the next step in your project and hire full-time, CIC will be right there with you.

Hiring freelancers is a great opportunity to make a not-so-great economic situation into a pro rather than a con. It allows you to be budget conscious, take care of some of those lingering projects, and experiment with an outside expert. Plus, if you ever decide to take the next step in your project and hire full-time, CIC will be right there with you.

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Becky Bower is the Content Strategist here at the CIC Blog. She holds a degree in English, with a focus in creative writing, from CSU Channel Islands. Her biggest weakness is cake and favorite superhero is Batman.

Comments (2)

  1. Avatar

    Kathy Sanchez

    Reply

    Enjoyed reading your articles, thank you.
    Do you by chance have listings/info for resident managers? I am in need of an on site manager for one of my properties.
    Thanis

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